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  • Bridgestone Maintains Most Trusted Tyre Brand status across Australia and New Zealand

    ADELAIDE (28 April 2022), — New Zealand and Australian motorists once again trust Bridgestone. This was confirmed by another win in the tyre category in the highly coveted Reader’s DigestMost Trusted brands survey.

    Bridgestone won Australia’s Most Trusted Tyre Brand title for the ninth consecutive year, maintaining its impeccable record since 2014.

    Bridgestone was awarded the title of New Zealand’s Most Trusted Tyre brand for the sixth consecutive year. Firestone also retained ‘Highly Recommended’ status. Bridgestone and Firestone have been the only brands to win the award since 2015 when the category of tyres was introduced in New Zealand. Firestone won the first two years, and Bridgestone has won every year thereafter.

    Although the brand’s reputation is built on its acclaimed products, Heath Barclay (Bridgestone Australia & New Zealand Managing director) believes that the company’s drive for innovation and community support are key factors in the long-standing trust between the two markets.

    “We are honored to be named Australia’s or New Zealand’s Most Trusted Tyre Brand in 2022.” Bridgestone is committed to providing reliable and safe tyres but also creating value for customers and society by innovation and supporting the community,” Mr Barclay stated.

    “We are proud of our accomplishments and the trust that we have built. We are excited about our future as we continue innovating and providing more reasons for motorists continue to trust Bridgestone.”

    Bridgestone continues to invest in sustainable mobility. This is not only through product development but also through continued support for community-led initiatives like the RYDA road safety education program, the Bridgestone World Solar Challenge partnership and support of EVolocity schools program New Zealand.

    Louise Waterson (Editor-in-Chief, Reader’s Digest magazine) stated that “The results from the leading consumer brands survey have once again revealed how trust plays a vital role in helping customers choose which brand to buy.”

    Bridgestone is in a unique position. Customers know bridgestone tyres in nz are reliable, safe and value-for-money. Congratulations!”

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